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Sunday, August 14, 2005

e-learning on your mobile phone


I have always been intrigued by the potential for e-learning on the mobile phone, it just seems to be a perfect medium for taking bite-sized lessons when you have nothing better to do, and I can easily see the day when salary men are swatting up for their MBA whilst taking the train to work or students are cramming for their physics finals on the bus to school.

Well that day is getting closer now, for the Japanese anyhow, as AU have launched a new service on their ezweb portal for delivering lessons directly to the mobile phone.

The service is called 'manabi' and so far has four lesson packs available which mainly focus on learning English which is a national passtime of the Japanese at the moment.

The packs contain short lessons and quizes to test your knowledge and feature a fair splattering of colorful characters and cuteness.

With a monthly revenue stream for subscriptions this may prove to be a lucrative gap in the market. Watch this space for more details.

6 Comments:

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